In the last five years, CXOs across industries have reshaped their business models and scaled breakthrough innovation to derive business value. The ETCIO Spectrum recently held in Mumbai offered CXOs a unique platform to delve into novel strategies for harnessing digital technologies and gaining a competitive edge in the swiftly evolving realm of technological advancement.
The summit, now in its fourth edition, brought together leaders and decision-makers from diverse businesses, fostering discussions on iterative innovations and ground-breaking digital approaches. This convergence enabled attendees to understand the spectrum of digitalisation and its business use cases to chart their course towards digital success.
Among the panelists was Vinod Krishnan, Essar’s Chief Digital & Information Officer (CDIO), alongside other esteemed industry leaders like Vinod Bhat, CIO of Vistara Airline, and Sharad Agarwal, CDIO of JK Tyre & Industries. Their dialogue revolved around enriching customer experience (CX) through integrated digital strategies.
Mr. Krishnan, leveraging his extensive background in digital transformation and information management, shared invaluable insights into the potential of integrated CX strategies. In an era where customer expectations are in constant flux, Mr. Krishnan stressed upon the crucial alignment of digital initiatives with broader business objectives.
He also directed the audience’s attention towards the significance of utilising technology to meet the evolving expectations of customers, enhance operational efficiency, and ultimately deliver superior value to stakeholders, employees, and customers alike.
The collective expertise of the panelists emphasised the imperative for seamless technology integration across the CX landscape, accentuating the need for organisations to adapt and innovate to maintain a competitive edge in today’s dynamic market environment.